In this episode, Hanna Lee and Michael Anstendig of Hanna Lee Communications chat with Elise Taylor, Senior Living Writer at Vogue. Elise covers travel, food, design and society. In addition to international destinations, Elise has traveled to nearly every state in the U.S.
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Tune in to hear this savvy, curious and compassionate writer share her insights on:
How she pivoted her working style during the pandemic, when physical “go-sees” of restaurants and hotels have been limited.
How Vogue is focusing on re-emergence in the Roaring Twenties, with coverage devoted to new restaurants, new hotels and off-the-radar travel destinations.
Why pitches to her should tell a story and answer the question of why she should cover something now.
Why small businesses should focus first on creating local buzz before attempting to get national exposure.
How she leverages social media platforms, like Instagram and Clubhouse, as a journalistic research tool.
Elise also answers a listener question from Megan Klein, founder of Little Saints in Michigan that produces fashionable cocktail masks. Megan asks what is her criteria for covering new products and spotlighting entrepreneurs.
Connect with Elise via email at elise_taylor@condenast.com and on IG at @ejtay and on Twitter at @ejaytay.
Connect with hosts Hanna Lee (@hannaleeny), Michael Anstendig (@michaelanstendig) and our agency (@hannaleepr) on IG.